1. infographics help readers understand things visually or with visual relations. include plenty of images and icons
2. infographics are preferred over plain text as they make the information more enjoyable for whoever it is reading
3. to make an infographic: idea and research -> story and design -> distribute and promote
4. spend time working on all the little details because they will make a big difference
5. make sure the order your infographic goes in makes sense
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